The "Sweet Spot" Of The Telecommunication Industry

Main Product/Service                                                                                          Cable Systems are companies that volunteer the operate of sending production line boob tube signals by means of a close channel, a coaxial or fibreoptic line of merchandise, into the homes of its subscribers (#1, p. 117). This signal provides television programming, practically like that of broadcasting companies, to viewing audience across its go area. More recent expanded areas of melody systems include high-velocity internet connection, digital cable gain, and its more or less recent using of video-on-demand (VOD). Producing Income                                                                                          The main way in which cable systems generate their tax is with subscription fees paid by viewers to receive their serve (#1, p.174-176). These fees can run anywhere from $30.00 - $100.00 per month depending on the design of the function received. Additional income is also provided done expanded services such as cable modem service (approx. $50.00 per month) and one-time purchases such as VOD and pay-per-view features.         Some revenue is also generated through advertising on cable ne iirks, although this is a much less profitable puzzle out of generating revenue. This lean toward non relying on cable advertising is imputable much to divers(prenominal) advertising restrictions among networks and a lack of statistical information nigh cable audiences, compared to that of broadcast (#1, p. 184). Profitability                                                                    !                Revenues for the two major cable systems, AOL Time Warner Cable and AT& adenylic acidere;T Broadband dont seemed to be hindered by the recent threats to kale posed by the pronto emerging satellite industry. At the close of 2001, both this giants manoeuvered revenues wholesome over the $9 one thousand thousand mark, and dont show any signs of slowing down (#7 & #8). In actuality, further expansion and profits seem needful as business ventures, such as the recent proclamation of... If you pauperization to get a full essay, order it on our website: OrderCustomPaper.com

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